System76's Pop!_OS operating system boasts unique features and a distinct design philosophy. The challenge was to create a video series, "Menoitos the Archaic," that would demystify these concepts for a broad audience.
Collaboration with System76's talented copywriter, Alex, was key to ensure clear explanations and engaging storytelling.
"Menoitos the Archaic" utilizes captivating visuals and clear, concise language to break down complex functionalities of Pop!_OS. This approach makes the series accessible to viewers of all technical backgrounds, effectively fostering understanding and appreciation for the operating system's unique value proposition.
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My passion for storytelling translates across a variety of mediums. This selection showcases my moxie in graphic design, photography, and even video production, encompassing editing and motion graphics. Here, you'll get a glimpse into the range of my creative capabilities and how I craft designs that resonate.
This project showcases two design concepts for Body by Ashley, a brand focused on natural and eco-friendly products. The target audience is women who value quality and elegance. Both designs prioritize a clean and luxurious feel, with one option using classic elements and the other a more modern approach.
This project showcases my versatility as a visual storyteller. By leveraging video production skills and user insights, I created a compelling video that highlighted the Launch Lite keyboard's key feature – its portability – for System76, effectively engaging potential customers across various online channels.
Leveraging my photography expertise, I developed a visual narrative that positioned the Bonobo Workstation as the ideal tool for the scientific and research communities, highlighting its technical prowess through a scientific and research-oriented aesthetic.
A Cloud Guru's "Cautionary Tales" needed a brand identity blending intrigue with education. I channeled "Unsolved Mysteries" and "Darknet Diaries" to create a look that's both nostalgic and unsettling, reflecting the series' exploration of cybercrime. This unique approach engages viewers while effectively conveying the realities of cyber threats.
